Archive for the 'Marketing' Category

DIY- FSBO

We are moving soon and we’ll need to sell our home. Our plan is to do it DIY style: for sale by owner. Because we want all our equity and do NOT want to pay an agent’s commission, which usually is about 6%. If our home sells for $250K, that’s $15,000 out of our pocket [...]

How to Have a Business Conversation

In the course of climbing the corporate ladder, or of just managing the little corner of the world you occupy, you have to communicate with people. It’s not always easy, but you have to do it. Some of this communication amounts to simple conversation, and it’s been dawning on me for a long time now [...]

Adult Swim’s Low Bandwith Site – Ingenious

This is an example of extremely *smart* marketing. For those of you not hip to this, it might just look like a mid-1990′s amateur website. For those of you who are hip to what Adult Swim is doing – yeah, it obviously looks like a mid-1990′s amateur website. Which is pure marketing genius. read more

Why the TurboGrafx-16 Failed

It was 1990, and I had just read about a revolutionary video game system only available in Japan. The tantalizing article in GamePro was short and to the point, making me covet this amazing game system (with its yummy 16-bit graphics) all the more. Everything about it – from the weird name, to its diminutive [...]